{"id":1153,"date":"2024-11-26T19:49:30","date_gmt":"2024-11-26T19:49:30","guid":{"rendered":"http:\/\/i-love-madeira-1.local\/?page_id=1153"},"modified":"2026-06-09T11:00:16","modified_gmt":"2026-06-09T11:00:16","slug":"privacy-policy","status":"publish","type":"page","link":"https:\/\/ilovemadeira.pt\/pt\/privacy-policy\/","title":{"rendered":"Pol\u00edtica de Privacidade"},"content":{"rendered":"<div data-elementor-type=\"wp-page\" data-elementor-id=\"1153\" class=\"elementor elementor-1153\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b03549a e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"b03549a\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-47ae32f e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"47ae32f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-678bc6a elementor-widget__width-inherit elementor-widget elementor-widget-heading\" data-id=\"678bc6a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Pol\u00edtica de Privacidade<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d284ef5 elementor-icon-list--layout-inline page-breadcrumb elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"d284ef5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items elementor-inline-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-inline-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/ilovemadeira.pt\/pt\/\">\n\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">In\u00edcio<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-inline-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-angle-right\" viewbox=\"0 0 256 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M224.3 273l-136 136c-9.4 9.4-24.6 9.4-33.9 0l-22.6-22.6c-9.4-9.4-9.4-24.6 0-33.9l96.4-96.4-96.4-96.4c-9.4-9.4-9.4-24.6 0-33.9L54.3 103c9.4-9.4 24.6-9.4 33.9 0l136 136c9.5 9.4 9.5 24.6.1 34z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Pol\u00edtica de Privacidade<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0135880 e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"0135880\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-04eef1d elementor-widget elementor-widget-html\" data-id=\"04eef1d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n<style>\n#ilm-pp{--teal:#005F73;--teal2:#0a8091;--red:#C1272D;--gold:#D39E63;--blue:#A6D5E7;--ink:#16323a;--muted:#5d6f74;--soft:#f1f8fa;max-width:940px;margin:0 auto;padding:8px 4px 16px;font-family:'Open Sans',sans-serif;color:var(--ink);}\n#ilm-pp *{box-sizing:border-box;}\n#ilm-pp .pp-intro{background:linear-gradient(135deg,#f6fbfc,#eaf5f7);border:1px solid #dcebee;border-left:5px solid var(--gold);border-radius:16px;padding:26px 28px;margin-bottom:30px;}\n#ilm-pp .pp-pill{display:inline-block;background:var(--teal);color:#fff;font-family:'Montserrat',sans-serif;font-weight:600;font-size:12px;letter-spacing:.06em;text-transform:uppercase;padding:6px 14px;border-radius:999px;margin-bottom:14px;}\n#ilm-pp .pp-intro p{margin:0;font-size:16px;line-height:1.7;color:#33474d;}\n#ilm-pp .pp-toc{display:flex;flex-wrap:wrap;gap:9px;margin-bottom:36px;}\n#ilm-pp .pp-toc a{display:inline-flex;align-items:center;gap:7px;text-decoration:none;background:#fff;border:1px solid #d9e7ea;color:var(--teal);font-family:'Montserrat',sans-serif;font-weight:600;font-size:13px;padding:8px 13px;border-radius:10px;transition:.18s;}\n#ilm-pp .pp-toc a:hover{background:var(--teal);color:#fff;transform:translateY(-2px);box-shadow:0 6px 16px rgba(0,95,115,.22);}\n#ilm-pp .pp-toc a span{background:var(--blue);color:var(--teal);width:20px;height:20px;border-radius:6px;display:inline-flex;align-items:center;justify-content:center;font-size:11px;}\n#ilm-pp .pp-toc a:hover span{background:rgba(255,255,255,.25);color:#fff;}\n#ilm-pp .pp-card{position:relative;background:#fff;border:1px solid #e7eef0;border-radius:16px;padding:24px 26px 22px 26px;margin-bottom:18px;scroll-margin-top:110px;transition:.2s;}\n#ilm-pp .pp-card:hover{box-shadow:0 10px 30px rgba(0,95,115,.10);border-color:#cfe3e7;}\n#ilm-pp .pp-head{display:flex;align-items:center;gap:14px;margin-bottom:10px;}\n#ilm-pp .pp-num{flex:0 0 auto;width:38px;height:38px;border-radius:11px;background:linear-gradient(135deg,var(--teal),var(--teal2));color:#fff;font-family:'Montserrat',sans-serif;font-weight:700;font-size:16px;display:flex;align-items:center;justify-content:center;box-shadow:0 4px 10px rgba(0,95,115,.28);}\n#ilm-pp .pp-card h2{margin:0;font-family:'Montserrat',sans-serif;font-weight:700;font-size:20px;color:var(--teal);line-height:1.25;}\n#ilm-pp .pp-card p{margin:0 0 10px;font-size:15.5px;line-height:1.75;color:#3a4d52;}\n#ilm-pp .pp-card ul{margin:6px 0 4px;padding-left:4px;list-style:none;}\n#ilm-pp .pp-card li{position:relative;padding-left:24px;margin-bottom:9px;font-size:15.5px;line-height:1.65;color:#3a4d52;}\n#ilm-pp .pp-card li:before{content:\"\";position:absolute;left:4px;top:9px;width:8px;height:8px;border-radius:50%;background:var(--gold);}\n#ilm-pp .pp-contact{margin-top:30px;background:linear-gradient(135deg,var(--teal),#00404e);border-radius:20px;padding:36px 32px;text-align:center;color:#fff;}\n#ilm-pp .pp-contact h3{margin:0 0 8px;font-family:'Montserrat',sans-serif;font-size:23px;font-weight:700;}\n#ilm-pp .pp-contact p{margin:0 0 20px;color:#d7eef2;font-size:15.5px;}\n#ilm-pp .pp-contact a{display:inline-block;background:var(--gold);color:#3a2410;text-decoration:none;font-family:'Montserrat',sans-serif;font-weight:700;font-size:15px;padding:13px 30px;border-radius:999px;transition:.2s;}\n#ilm-pp .pp-contact a:hover{background:#e9b277;transform:translateY(-2px);box-shadow:0 10px 24px rgba(0,0,0,.25);}\n@media(max-width:600px){#ilm-pp .pp-card{padding:20px 18px;}#ilm-pp .pp-card h2{font-size:18px;}}\n<\/style><div id=\"ilm-pp\"><div class=\"pp-intro\"><span class=\"pp-pill\">Data de entrada em vigor \u00b7 9 de junho de 2026<\/span><p>Na <b>I Love Madeira<\/b>, a sua privacidade \u00e9 importante para n\u00f3s. Esta pol\u00edtica explica como recolhemos, usamos, guardamos e protegemos os seus dados pessoais quando visita <b>ilovemadeira.pt<\/b> e interage com os nossos conte\u00fados e servi\u00e7os, de acordo com o Regulamento Geral sobre a Prote\u00e7\u00e3o de Dados (RGPD) da UE e a lei portuguesa aplic\u00e1vel.<\/p><\/div><div class=\"pp-toc\"><a href=\"#pp-s1\"><span>1<\/span>Quem somos<\/a><a href=\"#pp-s2\"><span>2<\/span>Dados que recolhemos<\/a><a href=\"#pp-s3\"><span>3<\/span>Como usamos os seus dados<\/a><a href=\"#pp-s4\"><span>4<\/span>Fundamento jur\u00eddico do tratamento<\/a><a href=\"#pp-s5\"><span>5<\/span>Cookies e tecnologias de rastreamento<\/a><a href=\"#pp-s6\"><span>6<\/span>Links e parceiros externos<\/a><a href=\"#pp-s7\"><span>7<\/span>Com quem partilhamos os seus dados<\/a><a href=\"#pp-s8\"><span>8<\/span>Conserva\u00e7\u00e3o dos dados<\/a><a href=\"#pp-s9\"><span>9<\/span>Os seus direitos<\/a><a href=\"#pp-s10\"><span>10<\/span>Seguran\u00e7a dos dados<\/a><a href=\"#pp-s11\"><span>11<\/span>Transfer\u00eancias internacionais<\/a><a href=\"#pp-s12\"><span>12<\/span>Privacidade das crian\u00e7as<\/a><a href=\"#pp-s13\"><span>13<\/span>Altera\u00e7\u00f5es a esta pol\u00edtica<\/a><\/div><div class=\"pp-card\" id=\"pp-s1\"><div class=\"pp-head\"><div class=\"pp-num\">1<\/div><h2>Quem somos<\/h2><\/div><p>A I Love Madeira \u00e9 uma plataforma digital que celebra a ilha da Madeira e liga viajantes a parceiros locais escolhidos com cuidado, incluindo alojamentos e operadores de passeios e atividades. Promovemos estas experi\u00eancias atrav\u00e9s do nosso site e das nossas redes sociais. N\u00e3o tratamos reservas nem pagamentos diretamente; as reservas s\u00e3o feitas nos sites e plataformas dos nossos parceiros.<\/p><\/div><div class=\"pp-card\" id=\"pp-s2\"><div class=\"pp-head\"><div class=\"pp-num\">2<\/div><h2>Dados que recolhemos<\/h2><\/div><p>Recolhemos dados das seguintes formas:<\/p><ul><li><b>Dados que nos fornece:<\/b> quando preenche um formul\u00e1rio de contacto ou de parceria, recolhemos o seu nome, endere\u00e7o de email, nome da empresa (quando aplic\u00e1vel) e o conte\u00fado da sua mensagem.<\/li><li><b>Dados recolhidos automaticamente:<\/b> quando navega no site, podemos recolher dados t\u00e9cnicos como o seu endere\u00e7o IP, tipo de navegador, informa\u00e7\u00f5es do dispositivo, p\u00e1ginas visitadas e a data e hora da visita, atrav\u00e9s de cookies e tecnologias semelhantes.<\/li><\/ul><\/div><div class=\"pp-card\" id=\"pp-s3\"><div class=\"pp-head\"><div class=\"pp-num\">3<\/div><h2>Como usamos os seus dados<\/h2><\/div><p>Usamos os dados que recolhemos para:<\/p><ul><li>Responder aos seus pedidos, quest\u00f5es e propostas de parceria;<\/li><li>Disponibilizar, gerir e melhorar o nosso site e as experi\u00eancias que divulgamos;<\/li><li>Perceber como os visitantes usam o site, para melhorarmos os conte\u00fados e o desempenho;<\/li><li>Comunicar consigo sobre os nossos servi\u00e7os quando nos pediu;<\/li><li>Cumprir as nossas obriga\u00e7\u00f5es legais.<\/li><\/ul><\/div><div class=\"pp-card\" id=\"pp-s4\"><div class=\"pp-head\"><div class=\"pp-num\">4<\/div><h2>Fundamento jur\u00eddico do tratamento<\/h2><\/div><p>Ao abrigo do RGPD, tratamos os seus dados pessoais com os seguintes fundamentos jur\u00eddicos: o seu <b>consentimento<\/b> (por exemplo, quando envia um formul\u00e1rio ou aceita cookies); a execu\u00e7\u00e3o de um <b>contrato<\/b> ou de dilig\u00eancias pedidas por si; os nossos <b>interesses leg\u00edtimos<\/b> em gerir e melhorar o nosso site; e o cumprimento das nossas <b>obriga\u00e7\u00f5es legais<\/b>.<\/p><\/div><div class=\"pp-card\" id=\"pp-s5\"><div class=\"pp-head\"><div class=\"pp-num\">5<\/div><h2>Cookies e tecnologias de rastreamento<\/h2><\/div><p>O nosso site usa cookies e tecnologias semelhantes para funcionar corretamente, lembrar as suas prefer\u00eancias e analisar o tr\u00e1fego e a utiliza\u00e7\u00e3o. Pode controlar ou desativar os cookies nas defini\u00e7\u00f5es do seu navegador, embora algumas partes do site possam n\u00e3o funcionar bem sem eles. Quando \u00e9 obrigat\u00f3rio, pedimos o seu consentimento antes de usar cookies n\u00e3o essenciais.<\/p><\/div><div class=\"pp-card\" id=\"pp-s6\"><div class=\"pp-head\"><div class=\"pp-num\">6<\/div><h2>Links e parceiros externos<\/h2><\/div><p>O nosso site tem links para parceiros externos, como alojamentos e operadores tur\u00edsticos, e usa ferramentas de reserva (por exemplo, a FareHarbor) que o podem encaminhar para a plataforma de um parceiro. Quando segue esse link e faz uma reserva, f\u00e1-lo no site do pr\u00f3prio parceiro, e aplicam-se a pol\u00edtica de privacidade e os termos desse parceiro. N\u00e3o somos respons\u00e1veis pelas pr\u00e1ticas de privacidade de sites de terceiros e recomendamos que leia as pol\u00edticas deles. Podemos receber informa\u00e7\u00e3o de refer\u00eancia ou de afiliado que confirma que uma reserva teve origem na I Love Madeira.<\/p><\/div><div class=\"pp-card\" id=\"pp-s7\"><div class=\"pp-head\"><div class=\"pp-num\">7<\/div><h2>Com quem partilhamos os seus dados<\/h2><\/div><p>N\u00e3o vendemos os seus dados pessoais. S\u00f3 podemos partilhar os seus dados com: prestadores de servi\u00e7os de confian\u00e7a que nos ajudam a gerir o site (como alojamento web e an\u00e1lise de tr\u00e1fego); parceiros, quando nos pediu explicitamente para o p\u00f4r em contacto com eles; e autoridades ou terceiros, quando a lei o exige ou para proteger os nossos direitos legais.<\/p><\/div><div class=\"pp-card\" id=\"pp-s8\"><div class=\"pp-head\"><div class=\"pp-num\">8<\/div><h2>Conserva\u00e7\u00e3o dos dados<\/h2><\/div><p>Guardamos os seus dados pessoais apenas durante o tempo necess\u00e1rio para cumprir as finalidades descritas nesta pol\u00edtica, cumprir obriga\u00e7\u00f5es legais ou resolver lit\u00edgios. Quando os dados deixam de ser necess\u00e1rios, apagamo-los ou anonimizamo-los de forma segura.<\/p><\/div><div class=\"pp-card\" id=\"pp-s9\"><div class=\"pp-head\"><div class=\"pp-num\">9<\/div><h2>Os seus direitos<\/h2><\/div><p>Se estiver na Uni\u00e3o Europeia, tem o direito de aceder aos dados pessoais que temos sobre si, pedir a corre\u00e7\u00e3o de dados incorretos, pedir o apagamento, limitar ou opor-se a determinados tratamentos, pedir a portabilidade e retirar o seu consentimento a qualquer momento. Para exercer qualquer destes direitos, contacte-nos atrav\u00e9s de <b>info@ilovemadeira.pt<\/b>. Tem tamb\u00e9m o direito de apresentar queixa \u00e0 Comiss\u00e3o Nacional de Prote\u00e7\u00e3o de Dados (CNPD).<\/p><\/div><div class=\"pp-card\" id=\"pp-s10\"><div class=\"pp-head\"><div class=\"pp-num\">10<\/div><h2>Seguran\u00e7a dos dados<\/h2><\/div><p>Aplicamos medidas t\u00e9cnicas e organizativas adequadas para proteger os seus dados pessoais contra acesso n\u00e3o autorizado, perda ou uso indevido. No entanto, nenhum m\u00e9todo de transmiss\u00e3o pela internet \u00e9 totalmente seguro e n\u00e3o podemos garantir seguran\u00e7a absoluta.<\/p><\/div><div class=\"pp-card\" id=\"pp-s11\"><div class=\"pp-head\"><div class=\"pp-num\">11<\/div><h2>Transfer\u00eancias internacionais<\/h2><\/div><p>Alguns dos nossos prestadores de servi\u00e7os podem tratar dados fora do Espa\u00e7o Econ\u00f3mico Europeu. Quando isso acontece, garantimos que os seus dados ficam protegidos por salvaguardas adequadas, como as cl\u00e1usulas contratuais-tipo da Comiss\u00e3o Europeia.<\/p><\/div><div class=\"pp-card\" id=\"pp-s12\"><div class=\"pp-head\"><div class=\"pp-num\">12<\/div><h2>Privacidade das crian\u00e7as<\/h2><\/div><p>O nosso site n\u00e3o se destina a menores de 16 anos e n\u00e3o recolhemos intencionalmente dados pessoais de crian\u00e7as. Se achar que uma crian\u00e7a nos forneceu dados pessoais, contacte-nos para os podermos apagar.<\/p><\/div><div class=\"pp-card\" id=\"pp-s13\"><div class=\"pp-head\"><div class=\"pp-num\">13<\/div><h2>Altera\u00e7\u00f5es a esta pol\u00edtica<\/h2><\/div><p>Podemos atualizar esta Pol\u00edtica de Privacidade de tempos a tempos para refletir altera\u00e7\u00f5es nas nossas pr\u00e1ticas ou requisitos legais. Qualquer altera\u00e7\u00e3o ser\u00e1 publicada nesta p\u00e1gina com uma nova data de entrada em vigor.<\/p><\/div><div class=\"pp-contact\"><h3>D\u00favidas sobre a sua privacidade?<\/h3><p>Teremos todo o gosto em ajudar com qualquer quest\u00e3o sobre os seus dados.<\/p><a href=\"mailto:info@ilovemadeira.pt\">info@ilovemadeira.pt<\/a><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Privacy Policy Home Privacy Policy Effective Date &middot; 9 June 2026 At I Love Madeira, your privacy matters to us. This policy explains how we collect, use, store, and protect your personal information when you visit ilovemadeira.pt and interact with our content and services &mdash; in line with the EU General Data Protection Regulation (GDPR) and applicable Portuguese law. 1Who We Are2Information We Collect3How We Use Your Information4Legal Basis for Processing5Cookies &#038; Tracking Technologies6Third-Party Links &#038; Partners7How We Share Your Information8Data Retention9Your Rights10Data Security11International Transfers12Children&#8217;s Privacy13Changes to This Policy1 Who We Are I Love Madeira is a digital platform that celebrates the island of Madeira and connects travellers with carefully selected local partners, including accommodation providers and tour and activity operators. We promote these experiences through our Website and social media channels. We do not process bookings or payments directly; reservations are made on our partners&#8217; own websites and platforms. 2 Information We Collect We collect information in the following ways: Information you provide to us: when you fill in a contact or partnership form, we collect your name, email address, company name (where applicable), and the content of your message. Information collected automatically: when you browse the Website, we may collect technical data such as your IP address, browser type, device information, pages visited, and the date and time of your visit, through cookies and similar technologies. 3 How We Use Your Information We use the information we collect to: Respond to your enquiries, requests, and partnership proposals; Provide, operate, and improve our Website and the experiences we feature; Understand how visitors use our Website so we can enhance content and performance; Communicate with you about our services when you have asked us to; Comply with our legal obligations. 4 Legal Basis for Processing Under the GDPR, we process your personal data on the following legal bases: your consent (for example, when you submit a form or accept cookies); the performance of a contract or steps taken at your request; our legitimate interests in operating and improving our Website; and compliance with our legal obligations. 5 Cookies &#038; Tracking Technologies Our Website uses cookies and similar technologies to ensure the site functions correctly, to remember your preferences, and to analyse traffic and usage. You can control or disable cookies through your browser settings, although some parts of the Website may not function properly without them. Where required, we ask for your consent before placing non-essential cookies. 6 Third-Party Links &#038; Partners Our Website features links to third-party partners, such as accommodation providers and tour operators, and uses booking tools (for example, FareHarbor) that may redirect you to a partner&#8217;s platform. When you click through and make a booking, you do so on the partner&#8217;s own website, and that partner&#8217;s privacy policy and terms apply. We are not responsible for the privacy practices of third-party websites and encourage you to review their policies. We may receive referral or affiliate information confirming that a booking originated from I Love Madeira. 7 How We Share Your Information We do not sell your personal data. We may share your information only with: trusted service providers who help us operate the Website (such as hosting and analytics providers); partners, where you have explicitly asked us to connect you with them; and authorities or third parties where required by law or to protect our legal rights. 8 Data Retention We keep your personal data only for as long as necessary to fulfil the purposes described in this policy, to comply with legal obligations, or to resolve disputes. When your data is no longer needed, we securely delete or anonymise it. 9 Your Rights If you are located in the European Union, you have the right to access the personal data we hold about you, request correction of inaccurate data, request erasure, restrict or object to certain processing, request portability, and withdraw your consent at any time. To exercise any of these rights, contact us at info@ilovemadeira.pt. You also have the right to lodge a complaint with the Portuguese Data Protection Authority (Comiss&atilde;o Nacional de Prote&ccedil;&atilde;o de Dados &mdash; CNPD). 10 Data Security We implement appropriate technical and organisational measures to protect your personal data against unauthorised access, loss, or misuse. However, no method of transmission over the internet is completely secure, and we cannot guarantee absolute security. 11 International Transfers Some of our service providers may process data outside the European Economic Area. Where this happens, we take steps to ensure your data is protected by appropriate safeguards, such as the European Commission&#8217;s standard contractual clauses. 12 Children&#8217;s Privacy Our Website is not directed at children under the age of 16, and we do not knowingly collect personal data from children. If you believe a child has provided us with personal data, please contact us so we can remove it. 13 Changes to This Policy We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. Any changes will be posted on this page with an updated effective date. Questions about your privacy? 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